UltraOptec

Do it yourself, also known as DIY, is the method of building, modifying, or repairing something without the aid of experts or professionals. Academic research describes DIY as behaviours where "individuals engage raw and semi-raw materials and component parts to produce, transform, or reconstruct material possessions, including those drawn from the natural environment (e.g. landscaping)". DIY behaviour can be triggered by various motivations previously categorized as marketplace motivations (economic benefits, lack of product availability, lack of product quality, need for customization), and identity enhancement (craftsmanship, empowerment, community seeking, uniqueness)

The term "do-it-yourself" has been associated with consumers since at least 1912 primarily in the domain of home improvement and maintenance activities. The phrase "do it yourself" had come into common usage (in standard English) by the 1950s, in reference to the emergence of a trend of people undertaking home improvement and various other small craft and construction projects as both a creative-recreational and cost-saving activity.



UltraOptec C/Classic Comp Bak4 8x21 Blue Binocular


UltraOptec C/Classic Comp Bak4 8x21 Blue Binocular

Retail Price: R270.00
You save: R75.00  (28%)
Our Price: R195.00

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UltraOptec Encounter 8X21 Compact Binocular


UltraOptec Encounter 8X21 Compact Binocular

Retail Price: R285.00
You save: R70.00  (25%)
Our Price: R215.00

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UltraOptec Encounter 10X25 Compact Binocular


UltraOptec Encounter 10X25 Compact Binocular

Retail Price: R335.00
You save: R80.00  (24%)
Our Price: R255.00

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UltraOptec Explorer Com Kit Bak4 10x25 Green Binocular


UltraOptec Explorer Com Kit Bak4 10x25 Green Binocular

Retail Price: R355.00
You save: R100.00  (28%)
Our Price: R255.00

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UltraOptec Series 1 - 8X40 Black R/C Binocular


UltraOptec Series 1 - 8X40 Black R/C Binocular

Retail Price: R1,000.00
You save: R250.00  (25%)
Our Price: R750.00

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GamePro Bubo Rechargeable Spotlight 600Lumen 10W LED AC/DC W/Bag


GamePro Bubo Rechargeable Spotlight 600Lumen 10W LED AC/DC W/Bag

Retail Price: R1,110.00
You save: R305.00  (27%)
Our Price: R805.00

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UltraOptec S4X32AO Riflescope W/Pair Medium Rings


UltraOptec S4X32AO Riflescope W/Pair Medium Rings

Retail Price: R1,100.00
You save: R275.00  (25%)
Our Price: R825.00

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UltraOptec S2-7X32AO Riflescope W/PAR Medium Ring


UltraOptec S2-7X32AO Riflescope W/PAR Medium Ring

Retail Price: R1,315.00
You save: R330.00  (25%)
Our Price: R985.00

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UltraOptec MRC R/C N/F Ret & Comp 7x50 Binocular


UltraOptec MRC R/C N/F Ret & Comp 7x50 Binocular

Retail Price: R3,345.00
You save: R920.00  (28%)
Our Price: R2,425.00

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UltraOptec Game-Pro 8x42 R/C LE CF Green Binocular


UltraOptec Game-Pro 8x42 R/C LE CF Green Binocular

Retail Price: R4,025.00
You save: R1,105.00  (27%)
Our Price: R2,920.00

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UltraOptec LR1 Laser Rangefinder 6X25 Incl. Battery


UltraOptec LR1 Laser Rangefinder 6X25 Incl. Battery

Retail Price: R4,025.00
You save: R1,005.00  (25%)
Our Price: R3,020.00

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UltraOptec Game-Pro 10x42 Binoculars


UltraOptec Game-Pro 10x42 Binoculars

Retail Price: R4,235.00
You save: R1,165.00  (28%)
Our Price: R3,070.00

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New Products For June

Garmin GPSmap 7416 J1939
Garmin GPSmap 7416 J1939

Retail Price: R100,239.75
You save: R25,060.75  (25%)
Our Price: R75,179.00
Böker 01BO356 Plus A² Mini 42
Böker 01BO356 Plus A² Mini 42

Retail Price: R1,558.25
You save: R388.25  (25%)
Our Price: R1,170.00
Böker 01BO010 Plus Credit Card Knife
Böker 01BO010 Plus Credit Card Knife

Retail Price: R952.58
You save: R237.58  (25%)
Our Price: R715.00
Garmin GPSmap 7412 J1939
Garmin GPSmap 7412 J1939

Retail Price: R65,356.41
You save: R16,339.41  (25%)
Our Price: R49,017.00
Garmin GPSmap 7410 J1939
Garmin GPSmap 7410 J1939

Retail Price: R47,052.25
You save: R11,763.25  (25%)
Our Price: R35,289.00
Garmin GPSmap 7408 J1939
Garmin GPSmap 7408 J1939

Retail Price: R35,360.58
You save: R8,840.58  (25%)
Our Price: R26,520.00
Garmin GPSmap 7407 J1939
Garmin GPSmap 7407 J1939

Retail Price: R25,355.58
You save: R6,339.58  (25%)
Our Price: R19,016.00
Garmin GPSMap 7416XSV J1939
Garmin GPSMap 7416XSV J1939

Retail Price: R109,688.91
You save: R27,422.91  (25%)
Our Price: R82,266.00
Garmin GPSmap 7412XSV J1939
Garmin GPSmap 7412XSV J1939

Retail Price: R74,748.08
You save: R18,687.08  (25%)
Our Price: R56,061.00
Garmin GPSmap 7410XSV J1939
Garmin GPSmap 7410XSV J1939

Retail Price: R43,498.32
You save: R5,981.32  (14%)
Our Price: R37,517.00
Garmin GPSmap 7408XSV J1939
Garmin GPSmap 7408XSV J1939

Retail Price: R40,248.08
You save: R10,062.08  (25%)
Our Price: R30,186.00
Garmin GPSmap 7407XSV J1939
Garmin GPSmap 7407XSV J1939

Retail Price: R29,035.58
You save: R7,259.58  (25%)
Our Price: R21,776.00
Garmin GPSmap722
Garmin GPSmap722

Retail Price: R20,506.41
You save: R5,127.41  (25%)
Our Price: R15,379.00
Garmin GPSmap 722XS
Garmin GPSmap 722XS

Retail Price: R24,435.58
You save: R6,109.58  (25%)
Our Price: R18,326.00
Garmin GPSmap 922
Garmin GPSmap 922

Retail Price: R27,214.75
You save: R6,803.75  (25%)
Our Price: R20,411.00
Garmin GPSmap 922XS
Garmin GPSmap 922XS

Retail Price: R29,131.41
You save: R7,283.41  (25%)
Our Price: R21,848.00
Radians CF7000BP Cease Fire Baffle Style Earplugs
Radians CF7000BP Cease Fire Baffle Style Earplugs

Retail Price: R222.33
You save: R56.33  (25%)
Our Price: R166.00
Radians RV0140CS Revelation Shooting Glasses Amber Yellow
Radians RV0140CS Revelation Shooting Glasses Amber Yellow

Retail Price: R300.92
You save: R75.92  (25%)
Our Price: R225.00
Radians OB4-141CS Outback Camo Shooting Glasses Amber
Radians OB4-141CS Outback Camo Shooting Glasses Amber

Retail Price: R300.92
You save: R75.92  (25%)
Our Price: R225.00
Radians OB4-121CS Outback Camo Shooting Glasses Smoke
Radians OB4-121CS Outback Camo Shooting Glasses Smoke

Retail Price: R279.83
You save: R69.83  (25%)
Our Price: R210.00
Garmin GPSmap 1022
Garmin GPSmap 1022

Retail Price: R41,206.03
You save: R10,302.03  (25%)
Our Price: R30,904.00
Garmin GPSmap 1022XSV
Garmin GPSmap 1022XSV

Retail Price: R43,678.91
You save: R10,919.91  (25%)
Our Price: R32,759.00
Garmin GPSmap 1222
Garmin GPSmap 1222

Retail Price: R50,693.91
You save: R12,673.91  (25%)
Our Price: R38,020.00
Garmin GPSmap 1222XSV
Garmin GPSmap 1222XSV

Retail Price: R54,431.41
You save: R13,608.41  (25%)
Our Price: R40,823.00

Featured Products

Bushnell 6MP Surveillance Camera Black CSE LED Night Vision
Bushnell 6MP Surveillance Camera Black CSE LED Night Vision

Retail Price: R5,331.36
You save: R1,432.46  (27%)
Our Price: R3,898.90
Celestron Ultima 100 Spotting Scope 52252
Celestron Ultima 100 Spotting Scope 52252

Retail Price: R12,377.63
You save: R3,404.61  (28%)
Our Price: R8,973.03
Maglite Mini AA Presentation Box Black
Maglite Mini AA Presentation Box Black

Retail Price: R400.00
You save: R110.00  (28%)
Our Price: R290.00
Maglite Magcharger System 4 (230V And 12V)
Maglite Magcharger System 4 (230V And 12V)

Retail Price: R4,025.00
You save: R1,105.00  (27%)
Our Price: R2,920.00
Leupold VX-3 2.5-8x36mm Silver Duplex Riflescope 66350
Leupold VX-3 2.5-8x36mm Silver Duplex Riflescope 66350

Retail Price: R10,440.79
You save: R3,071.72  (29%)
Our Price: R7,369.07
Leupold Acadia 10x42 Black Binocular(111748)(64710)
Leupold Acadia 10x42 Black Binocular(111748)(64710)

Retail Price: R6,173.68
You save: R1,815.79  (29%)
Our Price: R4,357.89
RCBS Rock Chucker Supreme Master Reloading Kit (9361)
RCBS Rock Chucker Supreme Master Reloading Kit (9361)
R8,615.00  R6,615.00
Save: R2,000.00 off

Monthly Specials For June

BSA Red Alert 4,5 BB PCP Pistol RD-Compact (6111646)
BSA Red Alert 4,5 BB PCP Pistol RD-Compact (6111646)
R930.00  R710.00
Save: R220.00 off
Buck B346 RWS Vantage Rosewood (Box)
Buck B346 RWS Vantage Rosewood (Box)
R920.00  R705.00
Save: R215.00 off
Buck B845 Bks Vantage Force(Box)
Buck B845 Bks Vantage Force(Box)
R920.00  R705.00
Save: R215.00 off
Buck B845 BKX Vantage Force Serrated (Box)
Buck B845 BKX Vantage Force Serrated (Box)
R920.00  R705.00
Save: R215.00 off
RCBS 308 Win Full Length Die Set (15501)
RCBS 308 Win Full Length Die Set (15501)
R910.00  R700.00
Save: R210.00 off
BSA Old Rear Sight
BSA Old Rear Sight
R910.00  R700.00
Save: R210.00 off
RCBS 375 H&H Full Length Die Set (16901)
RCBS 375 H&H Full Length Die Set (16901)
R910.00  R700.00
Save: R210.00 off
RCBS Neck Die Set 223 Rem (11102)
RCBS Neck Die Set 223 Rem (11102)
R900.00  R690.00
Save: R210.00 off
Buck B722 GYS1 Spitfire Buck (Clam)
Buck B722 GYS1 Spitfire Buck (Clam)
R855.00  R660.00
Save: R195.00 off
RCBS 9,3 X 62 Full Length Die(34501)
RCBS 9,3 X 62 Full Length Die(34501)
R855.00  R655.00
Save: R200.00 off

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