UltraOptec

Do it yourself, also known as DIY, is the method of building, modifying, or repairing something without the aid of experts or professionals. Academic research describes DIY as behaviours where "individuals engage raw and semi-raw materials and component parts to produce, transform, or reconstruct material possessions, including those drawn from the natural environment (e.g. landscaping)". DIY behaviour can be triggered by various motivations previously categorized as marketplace motivations (economic benefits, lack of product availability, lack of product quality, need for customization), and identity enhancement (craftsmanship, empowerment, community seeking, uniqueness)

The term "do-it-yourself" has been associated with consumers since at least 1912 primarily in the domain of home improvement and maintenance activities. The phrase "do it yourself" had come into common usage (in standard English) by the 1950s, in reference to the emergence of a trend of people undertaking home improvement and various other small craft and construction projects as both a creative-recreational and cost-saving activity.



UltraOptec C/Classic Comp Bak4 8x21 Blue Binocular


UltraOptec C/Classic Comp Bak4 8x21 Blue Binocular

Retail Price: R270.00
You save: R75.00  (28%)
Our Price: R195.00

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UltraOptec Explorer Com Kit Bak4 10x25 Green Binocular


UltraOptec Explorer Com Kit Bak4 10x25 Green Binocular

Retail Price: R355.00
You save: R100.00  (28%)
Our Price: R255.00

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GamePro Bubo Rechargeable Spotlight 600Lumen 10W LED AC/DC W/Bag


GamePro Bubo Rechargeable Spotlight 600Lumen 10W LED AC/DC W/Bag

Retail Price: R1,100.00
You save: R300.00  (27%)
Our Price: R800.00

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UltraOptec MRC R/C N/F Ret & Comp 7x50 Binocular


UltraOptec MRC R/C N/F Ret & Comp 7x50 Binocular

Retail Price: R3,315.00
You save: R910.00  (27%)
Our Price: R2,405.00

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UltraOptec Game-Pro 8x42 R/C LE CF Green Binocular


UltraOptec Game-Pro 8x42 R/C LE CF Green Binocular

Retail Price: R3,990.00
You save: R1,095.00  (27%)
Our Price: R2,895.00

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UltraOptec Game-Pro 10x42 Binoculars


UltraOptec Game-Pro 10x42 Binoculars

Retail Price: R4,200.00
You save: R1,155.00  (28%)
Our Price: R3,045.00

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New Products For February

BSA 8x21 Binocular
BSA 8x21 Binocular

Retail Price: R370.50
You save: R90.50  (24%)
Our Price: R280.00
Leupold Tioga BX-2 HD 10x42 Shadow Grey Binocular (172694)
Leupold Tioga BX-2 HD 10x42 Shadow Grey Binocular (172694)

Retail Price: R7,668.40
You save: R1,913.40  (25%)
Our Price: R5,755.00
BSA Buccaneer 4.5 High Power PCP Air Rifle
BSA Buccaneer 4.5 High Power PCP Air Rifle

Retail Price: R9,490.50
You save: R2,370.50  (25%)
Our Price: R7,120.00
BSA Charging Hose (16-7923)
BSA Charging Hose (16-7923)

Retail Price: R1,584.60
You save: R394.60  (25%)
Our Price: R1,190.00
BSA Flashlight 140 LED
BSA Flashlight 140 LED

Retail Price: R484.50
You save: R119.50  (25%)
Our Price: R365.00
BSA Flashlight 160 LED
BSA Flashlight 160 LED

Retail Price: R484.50
You save: R119.50  (25%)
Our Price: R365.00
BSA Meteor Evo .177 Wood (170)
BSA Meteor Evo .177 Wood (170)

Retail Price: R5,681.00
You save: R1,421.00  (25%)
Our Price: R4,260.00
BSA Meteor Evo Silentium .177 Wood (170-Sp)
BSA Meteor Evo Silentium .177 Wood (170-Sp)

Retail Price: R5,791.88
You save: R1,981.88  (34%)
Our Price: R3,810.00
BSA Meteor Mk7 5.5mm (096sa)
BSA Meteor Mk7 5.5mm (096sa)

Retail Price: R4,455.50
You save: R1,110.50  (25%)
Our Price: R3,345.00
BSA Mounts High (DHHR)
BSA Mounts High (DHHR)

Retail Price: R212.80
You save: R52.80  (25%)
Our Price: R160.00
Lexar Jumpdrive S37 16GB
Lexar Jumpdrive S37 16GB

Retail Price: R263.99
You save: R65.99  (25%)
Our Price: R198.00
Lexar Jumpdrive S37 32GB
Lexar Jumpdrive S37 32GB

Retail Price: R416.00
You save: R104.00  (25%)
Our Price: R312.00
Nikon Black X1000 Riflescope 4-16X50SF X-MOA
Nikon Black X1000 Riflescope 4-16X50SF X-MOA

Retail Price: R15,768.99
You save: R3,941.99  (25%)
Our Price: R11,827.00
Nikon Black X1000 Riflescope 6-24X50SF Il X-Mrad
Nikon Black X1000 Riflescope 6-24X50SF Il X-Mrad

Retail Price: R21,848.99
You save: R5,461.99  (25%)
Our Price: R16,387.00
Nikon Monarch 3 Riflesccope 2.5-10X42 M BDC
Nikon Monarch 3 Riflesccope 2.5-10X42 M BDC

Retail Price: R9,498.99
You save: R2,374.99  (25%)
Our Price: R7,124.00
Nikon Monarch 3 Riflescope 4-16x42 SF M/NP
Nikon Monarch 3 Riflescope 4-16x42 SF M/NP

Retail Price: R10,829.00
You save: R2,707.00  (25%)
Our Price: R8,122.00
BSA PCP Charging Kit
BSA PCP Charging Kit

Retail Price: R7,721.60
You save: R1,926.60  (25%)
Our Price: R5,795.00
Vortex Crossfire 3 12x50 Binocular
Vortex Crossfire 3 12x50 Binocular

Retail Price: R6,270.00
You save: R1,570.00  (25%)
Our Price: R4,700.00
Vortex Diamondback 12x50 Bincocular
Vortex Diamondback 12x50 Bincocular

Retail Price: R8,169.99
You save: R2,039.99  (25%)
Our Price: R6,130.00
Vortex Solo 10x36 Monocular
Vortex Solo 10x36 Monocular

Retail Price: R3,800.00
You save: R950.00  (25%)
Our Price: R2,850.00
Vortex Recce Pro 8x32 Monocular
Vortex Recce Pro 8x32 Monocular

Retail Price: R10,260.00
You save: R2,565.00  (25%)
Our Price: R7,695.00
Vortex Impact 850 YD (850 YD Range) Rangefinder
Vortex Impact 850 YD (850 YD Range) Rangefinder

Retail Price: R7,029.99
You save: R1,754.99  (25%)
Our Price: R5,275.00
Vortex Fury 10X42 Binocular Rangefinder LRF
Vortex Fury 10X42 Binocular Rangefinder LRF

Retail Price: R38,000.00
You save: R9,500.00  (25%)
Our Price: R28,500.00
Vortex Razor 27-60 X 85 HD Spotting Scope
Vortex Razor 27-60 X 85 HD Spotting Scope

Retail Price: R47,499.99
You save: R11,874.99  (25%)
Our Price: R35,625.00

Featured Products

Celestron Ultima 100 Spotting Scope 52252
Celestron Ultima 100 Spotting Scope 52252

Retail Price: R12,270.00
You save: R3,375.00  (28%)
Our Price: R8,895.00
Maglite Mini AA Presentation Box Black
Maglite Mini AA Presentation Box Black

Retail Price: R400.00
You save: R110.00  (27%)
Our Price: R290.00
Maglite Magcharger System 4 (230V And 12V)
Maglite Magcharger System 4 (230V And 12V)

Retail Price: R3,990.00
You save: R1,095.00  (27%)
Our Price: R2,895.00
Leupold VX-3 2.5-8x36mm Silver Duplex Riflescope 66350
Leupold VX-3 2.5-8x36mm Silver Duplex Riflescope 66350

Retail Price: R10,350.00
You save: R3,045.01  (29%)
Our Price: R7,304.99
Leupold Acadia 10x42 Black Binocular(111748)(64710)
Leupold Acadia 10x42 Black Binocular(111748)(64710)

Retail Price: R6,120.00
You save: R1,800.00  (29%)
Our Price: R4,320.00
RCBS Rock Chucker Supreme Master Reloading Kit (9361)
RCBS Rock Chucker Supreme Master Reloading Kit (9361)

Retail Price: R11,580.00
You save: R2,895.00  (25%)
Our Price: R8,685.00
RCBS 357 Sig Full Length Die (23101)
RCBS 357 Sig Full Length Die (23101)

Retail Price: R595.00
You save: R150.00  (25%)
Our Price: R445.00

Monthly Specials For February

Tasco 3-9x40 World Class Riflescope DWC39x40N
Tasco 3-9x40 World Class Riflescope DWC39x40N
R1,520.00  R1,145.00
Save: R375.00 off
Vanguard Endeavor ED 3-9x40 BDC Riflescope
Vanguard Endeavor ED 3-9x40 BDC Riflescope

Retail Price: R5,565.00
You save: R1,115.00  (20%)
Our Price: R4,450.00  R2,750.00
Save: R1,700.00 off
Tork Craft Chisel Set Wood Carving 12piece In Leather Pouch
Tork Craft Chisel Set Wood Carving 12piece In Leather Pouch

Retail Price: R855.00
You save: R150.00  (18%)
Our Price: R705.00  R490.00
Save: R215.00 off
Vanguard Endeavor ED 3-9x40 Duplex Riflescope
Vanguard Endeavor ED 3-9x40 Duplex Riflescope

Retail Price: R5,565.00
You save: R1,115.00  (20%)
Our Price: R4,450.00  R2,750.00
Save: R1,700.00 off
Tork Craft Screw Driver Set 6 Piece Black Handle
Tork Craft Screw Driver Set 6 Piece Black Handle

Retail Price: R85.00
You save: R15.00  (18%)
Our Price: R70.00  R49.00
Save: R21.00 off
Tork Craft Screwdriver Bit Set 49pcs With T-Handle Driver In Storage Case
Tork Craft Screwdriver Bit Set 49pcs With T-Handle Driver In Storage Case

Retail Price: R362.50
You save: R62.50  (17%)
Our Price: R300.00  R189.99
Save: R110.01 off
Tork Craft Large Prof.Leather Tool Belt 11 Pocket
Tork Craft Large Prof.Leather Tool Belt 11 Pocket

Retail Price: R340.00
You save: R60.00  (18%)
Our Price: R280.00  R190.00
Save: R90.00 off
Tork Craft Tool Bag 22 Pocket 400x210x310mm
Tork Craft Tool Bag 22 Pocket 400x210x310mm

Retail Price: R495.00
You save: R85.00  (17%)
Our Price: R410.00  R300.00
Save: R110.00 off
Suunto Spartan Sport Wrist Hr All Black
Suunto Spartan Sport Wrist Hr All Black
R8,925.00  R6,690.00
Save: R2,235.00 off
Suunto Spartan Sport Wrist Hr Blue
Suunto Spartan Sport Wrist Hr Blue
R8,925.00  R6,690.00
Save: R2,235.00 off
Suunto Spartan Sport Wrist Hr Sakura (Pink)
Suunto Spartan Sport Wrist Hr Sakura (Pink)
R8,925.00  R6,690.00
Save: R2,235.00 off
Bushnell Tour V4 Shift White Pinseeker Jolt Exc 2.0
Bushnell Tour V4 Shift White Pinseeker Jolt Exc 2.0
R7,350.00  R5,530.00
Save: R1,820.00 off

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