PIHER

Do it yourself, also known as DIY, is the method of building, modifying, or repairing something without the aid of experts or professionals. Academic research describes DIY as behaviours where "individuals engage raw and semi-raw materials and component parts to produce, transform, or reconstruct material possessions, including those drawn from the natural environment (e.g. landscaping)". DIY behaviour can be triggered by various motivations previously categorized as marketplace motivations (economic benefits, lack of product availability, lack of product quality, need for customization), and identity enhancement (craftsmanship, empowerment, community seeking, uniqueness)

The term "do-it-yourself" has been associated with consumers since at least 1912 primarily in the domain of home improvement and maintenance activities. The phrase "do it yourself" had come into common usage (in standard English) by the 1950s, in reference to the emergence of a trend of people undertaking home improvement and various other small craft and construction projects as both a creative-recreational and cost-saving activity.


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New Products For June

Garmin GPSmap 1022XSV
Garmin GPSmap 1022XSV

Retail Price: R43,678.91
You save: R10,919.91  (25%)
Our Price: R32,759.00
Garmin GPSmap 1222
Garmin GPSmap 1222

Retail Price: R50,693.91
You save: R12,673.91  (25%)
Our Price: R38,020.00
Garmin GPSmap 1222XSV
Garmin GPSmap 1222XSV

Retail Price: R54,431.41
You save: R13,608.41  (25%)
Our Price: R40,823.00
Garmin GPSmap 8417
Garmin GPSmap 8417

Retail Price: R172,823.91
You save: R43,206.91  (25%)
Our Price: R129,617.00
Garmin GPSmap 8422
Garmin GPSmap 8422

Retail Price: R242,935.58
You save: R60,734.58  (25%)
Our Price: R182,201.00
Garmin GPSmap 8424
Garmin GPSmap 8424

Retail Price: R293,478.08
You save: R73,370.08  (25%)
Our Price: R220,108.00
Ram Ear-Tect ET-E2 Electronic Ear Muffs HI Gain - Green
Ram Ear-Tect ET-E2 Electronic Ear Muffs HI Gain - Green

Retail Price: R935.33
You save: R230.33  (25%)
Our Price: R705.00
Shibazi 6pcs Steak Knife Set W/Stand Plain
Shibazi 6pcs Steak Knife Set W/Stand Plain

Retail Price: R807.02
You save: R221.93  (28%)
Our Price: R585.09
Garmin GMR Fantom 18
Garmin GMR Fantom 18

Retail Price: R45,135.58
You save: R11,284.58  (25%)
Our Price: R33,851.00
Garmin GMR Fantom 24
Garmin GMR Fantom 24

Retail Price: R54,718.91
You save: R13,679.91  (25%)
Our Price: R41,039.00
Garmin GMR Fantom 4 Open-Array
Garmin GMR Fantom 4 Open-Array

Retail Price: R162,416.41
You save: R40,604.41  (25%)
Our Price: R121,812.00
Garmin GMR Fantom 6 Open-Array
Garmin GMR Fantom 6 Open-Array

Retail Price: R174,874.75
You save: R60,826.75  (35%)
Our Price: R114,048.00
Garmin Replacement GMR Fantom Series 40 W Pedestal
Garmin Replacement GMR Fantom Series 40 W Pedestal

Retail Price: R148,098.91
You save: R37,024.91  (25%)
Our Price: R111,074.00
Garmin Replacement GMR Fantom Series 4 ft. Antenna
Garmin Replacement GMR Fantom Series 4 ft. Antenna

Retail Price: R15,254.75
You save: R3,813.75  (25%)
Our Price: R11,441.00
Garmin Replacement GMR Fantom Series 6 ft. Antenna
Garmin Replacement GMR Fantom Series 6 ft. Antenna

Retail Price: R28,173.08
You save: R7,044.08  (25%)
Our Price: R21,129.00
Garmin Power Cable - GMR60x/120x Cable
Garmin Power Cable - GMR60x/120x Cable

Retail Price: R1,322.50
You save: R331.50  (25%)
Our Price: R991.00
Garmin Power 40 W Radar With The 48 ft. (15 m) Long, 12 AWG Power Cable.
Garmin Power 40 W Radar With The 48 ft. (15 m) Long, 12 AWG Power Cable.

Retail Price: R1,121.25
You save: R281.25  (25%)
Our Price: R840.00
Garmin GMR 424xHD/426xHD Pedestal
Garmin GMR 424xHD/426xHD Pedestal

Retail Price: R79,156.41
You save: R19,789.41  (25%)
Our Price: R59,367.00
Garmin Striker Plus 4cv Worldwide w/GT20
Garmin Striker Plus 4cv Worldwide w/GT20

Retail Price: R5,250.00
You save: R1,310.00  (25%)
Our Price: R3,940.00
Vortex Viper PST GEN II 5-25X50 FFP EBR-2C MOA Riflescope
Vortex Viper PST GEN II 5-25X50 FFP EBR-2C MOA Riflescope

Retail Price: R29,325.00
You save: R7,330.00  (25%)
Our Price: R21,995.00
Garmin GMR 624XHD/626XHD Pedestal
Garmin GMR 624XHD/626XHD Pedestal

Retail Price: R90,656.41
You save: R22,664.41  (25%)
Our Price: R67,992.00
Garmin GMR 1224XHD/1226XHD Pedestal
Garmin GMR 1224XHD/1226XHD Pedestal

Retail Price: R111,030.58
You save: R27,758.58  (25%)
Our Price: R83,272.00
Garmin GMR xHD2, 4' Antenna
Garmin GMR xHD2, 4' Antenna

Retail Price: R15,197.25
You save: R3,800.25  (25%)
Our Price: R11,397.00

Featured Products

Bushnell 2.5x40 Gen 1 Night Vision Binocular
Bushnell 2.5x40 Gen 1 Night Vision Binocular

Retail Price: R15,469.51
You save: R4,549.56  (29%)
Our Price: R10,919.95
Bushnell 6MP Surveillance Camera Black CSE LED Night Vision
Bushnell 6MP Surveillance Camera Black CSE LED Night Vision

Retail Price: R5,331.36
You save: R1,432.46  (27%)
Our Price: R3,898.90
Celestron Ultima 100 Spotting Scope 52252
Celestron Ultima 100 Spotting Scope 52252

Retail Price: R12,377.63
You save: R3,404.61  (28%)
Our Price: R8,973.03
Maglite Mini AA Presentation Box Black
Maglite Mini AA Presentation Box Black

Retail Price: R400.00
You save: R110.00  (28%)
Our Price: R290.00
Maglite Magcharger System 4 (230V And 12V)
Maglite Magcharger System 4 (230V And 12V)

Retail Price: R4,025.00
You save: R1,105.00  (27%)
Our Price: R2,920.00
Leupold VX-3 2.5-8x36mm Silver Duplex Riflescope 66350
Leupold VX-3 2.5-8x36mm Silver Duplex Riflescope 66350

Retail Price: R10,440.79
You save: R3,071.72  (29%)
Our Price: R7,369.07
Leupold Acadia 10x42 Black Binocular(111748)(64710)
Leupold Acadia 10x42 Black Binocular(111748)(64710)

Retail Price: R6,173.68
You save: R1,815.79  (29%)
Our Price: R4,357.89

Monthly Specials For June

Suunto EON Tank Pod Multi
Suunto EON Tank Pod Multi
R5,030.00  R3,240.00
Save: R1,790.00 off
Suunto Comfort Belt Strap Black
Suunto Comfort Belt Strap Black
R550.00  R360.00
Save: R190.00 off
Hoppes Elite Gun Oil 2oz (56.7ml)
Hoppes Elite Gun Oil 2oz (56.7ml)

Retail Price: R600.00
You save: R0.00  (0%)
Our Price: R600.00  R385.00
Save: R215.00 off
Bushnell Engage 10X50 Black Roof Prism Binocular
Bushnell Engage 10X50 Black Roof Prism Binocular

Retail Price: R8,860.00
You save: R0.00  (0%)
Our Price: R8,860.00  R5,710.00
Save: R3,150.00 off
Bushnell AR Optics 4.5-18x40 R/S BDC Target Turret SF Scope
Bushnell AR Optics 4.5-18x40 R/S BDC Target Turret SF Scope

Retail Price: R7,040.00
You save: R0.00  (0%)
Our Price: R7,040.00  R4,535.00
Save: R2,505.00 off
Bushnell Trophy 6-18X50 Side Focus Multi X Riflescope
Bushnell Trophy 6-18X50 Side Focus Multi X Riflescope

Retail Price: R7,040.00
You save: R0.00  (0%)
Our Price: R7,040.00  R4,535.00
Save: R2,505.00 off
Bushnell Rimfire 6-18x40, 3 Bdc Turrets, Side Focus
Bushnell Rimfire 6-18x40, 3 Bdc Turrets, Side Focus

Retail Price: R4,220.01
You save: R0.01  (0%)
Our Price: R4,220.00  R2,720.00
Save: R1,500.00 off
Bushnell Phantom GPS Golf Red
Bushnell Phantom GPS Golf Red
R2,320.00  R1,495.00
Save: R825.00 off
Bushnell Neo Ghost Golf GPS Black
Bushnell Neo Ghost Golf GPS Black

Retail Price: R2,650.00
You save: R0.00  (0%)
Our Price: R2,650.00  R1,705.00
Save: R945.00 off
Bushnell Trophy Xtreme Green 8x56 Binocular
Bushnell Trophy Xtreme Green 8x56 Binocular

Retail Price: R7,040.00
You save: R0.00  (0%)
Our Price: R7,040.00  R4,535.00
Save: R2,505.00 off
Hoppes Boresnake Viper .22 Cal Rifle Cleaner
Hoppes Boresnake Viper .22 Cal Rifle Cleaner

Retail Price: R580.00
You save: R0.00  (0%)
Our Price: R580.00  R370.00
Save: R210.00 off
Hoppes Boresnake 180/9mm/38/357 Pistol/Rifle
Hoppes Boresnake 180/9mm/38/357 Pistol/Rifle

Retail Price: R490.00
You save: R0.00  (0%)
Our Price: R490.00  R320.00
Save: R170.00 off

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