Ocean Signal

Do it yourself, also known as DIY, is the method of building, modifying, or repairing something without the aid of experts or professionals. Academic research describes DIY as behaviours where "individuals engage raw and semi-raw materials and component parts to produce, transform, or reconstruct material possessions, including those drawn from the natural environment (e.g. landscaping)". DIY behaviour can be triggered by various motivations previously categorized as marketplace motivations (economic benefits, lack of product availability, lack of product quality, need for customization), and identity enhancement (craftsmanship, empowerment, community seeking, uniqueness)

The term "do-it-yourself" has been associated with consumers since at least 1912 primarily in the domain of home improvement and maintenance activities. The phrase "do it yourself" had come into common usage (in standard English) by the 1950s, in reference to the emergence of a trend of people undertaking home improvement and various other small craft and construction projects as both a creative-recreational and cost-saving activity.



OCEAN SIGNAL Compact Electronic Distress Flare, Advanced LED Technology, 6hr Battery Life, 360 D


OCEAN SIGNAL Compact Electronic Distress Flare, Advanced LED Technology, 6hr Battery Life, 360 D

Retail Price: R3,172.59
You save: R156.36  (5%)
Our Price: R3,016.23

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OCEAN SIGNAL PLB with AIS, Integrated DSC transmitter, 7 Year Battery life, Auto Activation, Fas


OCEAN SIGNAL PLB with AIS, Integrated DSC transmitter, 7 Year Battery life, Auto Activation, Fas

Retail Price: R5,966.89
You save: R297.59  (5%)
Our Price: R5,669.29

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OCEAN SIGNAL Waterproof to 15m, 7 Year Battery Life, 30% Smaller, Fast & Accurate Positioning, 6


OCEAN SIGNAL Waterproof to 15m, 7 Year Battery Life, 30% Smaller, Fast & Accurate Positioning, 6

Retail Price: R6,693.20
You save: R332.90  (5%)
Our Price: R6,360.31

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OCEAN SIGNAL SAFESEA E100 EPIRB Manual Release (IMO Approved)


OCEAN SIGNAL SAFESEA E100 EPIRB Manual Release (IMO Approved)

Retail Price: R11,373.90
You save: R569.95  (5%)
Our Price: R10,803.95

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OCEAN SIGNAL SAFESEA E100G EPIRB Manual Release, GPS Receiver (IMO Approved)


OCEAN SIGNAL SAFESEA E100G EPIRB Manual Release, GPS Receiver (IMO Approved)

Retail Price: R12,523.90
You save: R625.44  (5%)
Our Price: R11,898.46

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OCEAN SIGNAL SAFESEA S100 SART, Search and Rescue Transponder (IMO Approved)


OCEAN SIGNAL SAFESEA S100 SART, Search and Rescue Transponder (IMO Approved)

Retail Price: R13,225.00
You save: R660.74  (5%)
Our Price: R12,564.26

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OCEAN SIGNAL SAFESEA E100 EPIRB Automatic Release (IMO Approved)


OCEAN SIGNAL SAFESEA E100 EPIRB Automatic Release (IMO Approved)

Retail Price: R15,514.91
You save: R776.75  (5%)
Our Price: R14,738.16

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OCEAN SIGNAL SAFESEA E100G EPIRB Automatic Release, GPS Receiver (IMO Approved)


OCEAN SIGNAL SAFESEA E100G EPIRB Automatic Release, GPS Receiver (IMO Approved)

Retail Price: R16,664.91
You save: R832.24  (5%)
Our Price: R15,832.67

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New Products For June

Boker 09BO066 MPP - Multi Purpose Pen Titan
Boker 09BO066 MPP - Multi Purpose Pen Titan

Retail Price: R1,495.00
You save: R370.00  (25%)
Our Price: R1,125.00
Zartek Rechargeable NIMH Battery Pack For ZA605/613 Handset
Zartek Rechargeable NIMH Battery Pack For ZA605/613 Handset

Retail Price: R165.00
You save: R40.00  (24%)
Our Price: R125.00
Zartek Backgate Cloning Programming Kit
Zartek Backgate Cloning Programming Kit

Retail Price: R900.00
You save: R225.00  (25%)
Our Price: R675.00
Zartek Spare Battery Pack Li-ion For ZA651 Handset
Zartek Spare Battery Pack Li-ion For ZA651 Handset

Retail Price: R175.00
You save: R45.00  (26%)
Our Price: R130.00
Böker 01BO260 Plus Picador
Böker 01BO260 Plus Picador

Retail Price: R2,577.92
You save: R642.92  (25%)
Our Price: R1,935.00
Böker 02bBO008 Plus Easedrop
Böker 02bBO008 Plus Easedrop

Retail Price: R1,905.17
You save: R475.17  (25%)
Our Price: R1,430.00
Böker 112625 Manufaktur Solingen Thorne Grenadill
Böker 112625 Manufaktur Solingen Thorne Grenadill

Retail Price: R2,204.17
You save: R549.17  (25%)
Our Price: R1,655.00
Garmin GPSmap 78s
Garmin GPSmap 78s

Retail Price: R6,591.41
You save: R2,293.41  (35%)
Our Price: R4,298.00
Garmin GPS 73H
Garmin GPS 73H

Retail Price: R3,543.91
You save: R886.91  (25%)
Our Price: R2,657.00
Garmin GPSmap 7416 J1939
Garmin GPSmap 7416 J1939

Retail Price: R100,239.75
You save: R25,060.75  (25%)
Our Price: R75,179.00
Böker 01BO356 Plus A² Mini 42
Böker 01BO356 Plus A² Mini 42

Retail Price: R1,558.25
You save: R388.25  (25%)
Our Price: R1,170.00
Böker 01BO010 Plus Credit Card Knife
Böker 01BO010 Plus Credit Card Knife

Retail Price: R952.58
You save: R237.58  (25%)
Our Price: R715.00
Garmin GPSmap 7412 J1939
Garmin GPSmap 7412 J1939

Retail Price: R65,356.41
You save: R16,339.41  (25%)
Our Price: R49,017.00
Garmin GPSmap 7410 J1939
Garmin GPSmap 7410 J1939

Retail Price: R47,052.25
You save: R11,763.25  (25%)
Our Price: R35,289.00
Garmin GPSmap 7408 J1939
Garmin GPSmap 7408 J1939

Retail Price: R35,360.58
You save: R8,840.58  (25%)
Our Price: R26,520.00
Garmin GPSmap 7407 J1939
Garmin GPSmap 7407 J1939

Retail Price: R25,355.58
You save: R6,339.58  (25%)
Our Price: R19,016.00
Garmin GPSMap 7416XSV J1939
Garmin GPSMap 7416XSV J1939

Retail Price: R109,688.91
You save: R27,422.91  (25%)
Our Price: R82,266.00
Garmin GPSmap 7412XSV J1939
Garmin GPSmap 7412XSV J1939

Retail Price: R74,748.08
You save: R18,687.08  (25%)
Our Price: R56,061.00
Garmin GPSmap 7410XSV J1939
Garmin GPSmap 7410XSV J1939

Retail Price: R43,498.32
You save: R5,981.32  (14%)
Our Price: R37,517.00
Garmin GPSmap 7408XSV J1939
Garmin GPSmap 7408XSV J1939

Retail Price: R40,248.08
You save: R10,062.08  (25%)
Our Price: R30,186.00
Garmin GPSmap 7407XSV J1939
Garmin GPSmap 7407XSV J1939

Retail Price: R29,035.58
You save: R7,259.58  (25%)
Our Price: R21,776.00
Garmin GPSmap722
Garmin GPSmap722

Retail Price: R20,506.41
You save: R5,127.41  (25%)
Our Price: R15,379.00
Garmin GPSmap 722XS
Garmin GPSmap 722XS

Retail Price: R24,435.58
You save: R6,109.58  (25%)
Our Price: R18,326.00
Garmin GPSmap 922
Garmin GPSmap 922

Retail Price: R27,214.75
You save: R6,803.75  (25%)
Our Price: R20,411.00

Featured Products

Bushnell 2.5x40 Gen 1 Night Vision Binocular
Bushnell 2.5x40 Gen 1 Night Vision Binocular

Retail Price: R15,469.51
You save: R4,549.56  (29%)
Our Price: R10,919.95
Bushnell 6MP Surveillance Camera Black CSE LED Night Vision
Bushnell 6MP Surveillance Camera Black CSE LED Night Vision

Retail Price: R5,331.36
You save: R1,432.46  (27%)
Our Price: R3,898.90
Celestron Ultima 100 Spotting Scope 52252
Celestron Ultima 100 Spotting Scope 52252

Retail Price: R12,377.63
You save: R3,404.61  (28%)
Our Price: R8,973.03
Maglite Mini AA Presentation Box Black
Maglite Mini AA Presentation Box Black

Retail Price: R400.00
You save: R110.00  (28%)
Our Price: R290.00
Maglite Magcharger System 4 (230V And 12V)
Maglite Magcharger System 4 (230V And 12V)

Retail Price: R4,025.00
You save: R1,105.00  (27%)
Our Price: R2,920.00
Leupold VX-3 2.5-8x36mm Silver Duplex Riflescope 66350
Leupold VX-3 2.5-8x36mm Silver Duplex Riflescope 66350

Retail Price: R10,440.79
You save: R3,071.72  (29%)
Our Price: R7,369.07
Leupold Acadia 10x42 Black Binocular(111748)(64710)
Leupold Acadia 10x42 Black Binocular(111748)(64710)

Retail Price: R6,173.68
You save: R1,815.79  (29%)
Our Price: R4,357.89

Monthly Specials For June

Suunto Ambit 3 Peak Sapphire Silicone Strap
Suunto Ambit 3 Peak Sapphire Silicone Strap
R1,120.00  R715.00
Save: R405.00 off
Suunto Strap Kit Ambit 3 Peak Black
Suunto Strap Kit Ambit 3 Peak Black

Retail Price: R900.00
You save: R0.00  (0%)
Our Price: R900.00  R580.00
Save: R320.00 off
Suunto EON Tank Pod Multi
Suunto EON Tank Pod Multi
R5,030.00  R3,240.00
Save: R1,790.00 off
Suunto Comfort Belt Strap Black
Suunto Comfort Belt Strap Black
R550.00  R360.00
Save: R190.00 off
Hoppes Elite Gun Oil 2oz (56.7ml)
Hoppes Elite Gun Oil 2oz (56.7ml)

Retail Price: R600.00
You save: R0.00  (0%)
Our Price: R600.00  R385.00
Save: R215.00 off
Bushnell Engage 10X50 Black Roof Prism Binocular
Bushnell Engage 10X50 Black Roof Prism Binocular

Retail Price: R8,860.00
You save: R0.00  (0%)
Our Price: R8,860.00  R5,710.00
Save: R3,150.00 off
Bushnell AR Optics 4.5-18x40 R/S BDC Target Turret SF Scope
Bushnell AR Optics 4.5-18x40 R/S BDC Target Turret SF Scope

Retail Price: R7,040.00
You save: R0.00  (0%)
Our Price: R7,040.00  R4,535.00
Save: R2,505.00 off
Bushnell Trophy 6-18X50 Side Focus Multi X Riflescope
Bushnell Trophy 6-18X50 Side Focus Multi X Riflescope

Retail Price: R7,040.00
You save: R0.00  (0%)
Our Price: R7,040.00  R4,535.00
Save: R2,505.00 off
Bushnell Rimfire 6-18x40, 3 Bdc Turrets, Side Focus
Bushnell Rimfire 6-18x40, 3 Bdc Turrets, Side Focus

Retail Price: R4,220.01
You save: R0.01  (0%)
Our Price: R4,220.00  R2,720.00
Save: R1,500.00 off
Bushnell Phantom GPS Golf Red
Bushnell Phantom GPS Golf Red
R2,320.00  R1,495.00
Save: R825.00 off
Bushnell Neo Ghost Golf GPS Black
Bushnell Neo Ghost Golf GPS Black

Retail Price: R2,650.00
You save: R0.00  (0%)
Our Price: R2,650.00  R1,705.00
Save: R945.00 off
Bushnell Trophy Xtreme Green 8x56 Binocular
Bushnell Trophy Xtreme Green 8x56 Binocular

Retail Price: R7,040.00
You save: R0.00  (0%)
Our Price: R7,040.00  R4,535.00
Save: R2,505.00 off

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