LOGGERHEADS

Do it yourself, also known as DIY, is the method of building, modifying, or repairing something without the aid of experts or professionals. Academic research describes DIY as behaviours where "individuals engage raw and semi-raw materials and component parts to produce, transform, or reconstruct material possessions, including those drawn from the natural environment (e.g. landscaping)". DIY behaviour can be triggered by various motivations previously categorized as marketplace motivations (economic benefits, lack of product availability, lack of product quality, need for customization), and identity enhancement (craftsmanship, empowerment, community seeking, uniqueness)

The term "do-it-yourself" has been associated with consumers since at least 1912 primarily in the domain of home improvement and maintenance activities. The phrase "do it yourself" had come into common usage (in standard English) by the 1950s, in reference to the emergence of a trend of people undertaking home improvement and various other small craft and construction projects as both a creative-recreational and cost-saving activity.


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New Products For February

Leupold GX-3i2 Digital Golf Rangefinder (119087)
Leupold GX-3i2 Digital Golf Rangefinder (119087)

Retail Price: R10,448.10
You save: R2,608.10  (25%)
Our Price: R7,840.00
Leupold GX-4i2 Digital Golf Rangefinder (119088)
Leupold GX-4i2 Digital Golf Rangefinder (119088)

Retail Price: R9,120.00
You save: R2,280.00  (25%)
Our Price: R6,840.00
Leupold Pincaddie 2 Lazer Golf Red/Black Rangefinder (120446)
Leupold Pincaddie 2 Lazer Golf Red/Black Rangefinder (120446)

Retail Price: R4,142.00
You save: R1,032.00  (25%)
Our Price: R3,110.00
Leupold RX-1200 I DNA Black Rangefinder (119359)
Leupold RX-1200 I DNA Black Rangefinder (119359)

Retail Price: R9,937.00
You save: R2,482.00  (25%)
Our Price: R7,455.00
Leupold RX-1200i TBR/W DNA M/Orange Rangefinder (170640)
Leupold RX-1200i TBR/W DNA M/Orange Rangefinder (170640)

Retail Price: R10,640.00
You save: R2,660.00  (25%)
Our Price: R7,980.00
BSA Raider Metal Detector (GE-200)
BSA Raider Metal Detector (GE-200)

Retail Price: R5,685.00
You save: R1,425.00  (25%)
Our Price: R4,260.00
BSA Raider Metal Detector (GE-100)
BSA Raider Metal Detector (GE-100)

Retail Price: R4,460.00
You save: R1,115.00  (25%)
Our Price: R3,345.00
Lexar Jumpdrive S25 32GB
Lexar Jumpdrive S25 32GB

Retail Price: R416.00
You save: R104.00  (25%)
Our Price: R312.00
Lexar Jumpdrive S25 32GB USB 3.0 Twin
Lexar Jumpdrive S25 32GB USB 3.0 Twin

Retail Price: R698.00
You save: R175.00  (25%)
Our Price: R523.00
La Crosse Digital Barometer - WS9057
La Crosse Digital Barometer - WS9057

Retail Price: R2,255.00
You save: R565.00  (25%)
Our Price: R1,690.00
La Crosse Digital Barometer - WS9057 - Aluminium
La Crosse Digital Barometer - WS9057 - Aluminium

Retail Price: R2,255.00
You save: R565.00  (25%)
Our Price: R1,690.00
Leupold Alumina Flip Back Cover 36mm VX6EP (117611)
Leupold Alumina Flip Back Cover 36mm VX6EP (117611)

Retail Price: R1,400.30
You save: R350.30  (25%)
Our Price: R1,050.00
Leupold Alumina Flip Back Cover 42mm VX6 (117607)
Leupold Alumina Flip Back Cover 42mm VX6 (117607)

Retail Price: R1,358.50
You save: R338.50  (25%)
Our Price: R1,020.00
BSA 8x21 Binocular
BSA 8x21 Binocular

Retail Price: R370.50
You save: R90.50  (24%)
Our Price: R280.00
Leupold Tioga BX-2 HD 10x42 Shadow Grey Binocular (172694)
Leupold Tioga BX-2 HD 10x42 Shadow Grey Binocular (172694)

Retail Price: R7,668.40
You save: R1,913.40  (25%)
Our Price: R5,755.00
BSA Buccaneer 4.5 High Power PCP Air Rifle
BSA Buccaneer 4.5 High Power PCP Air Rifle

Retail Price: R9,490.50
You save: R2,370.50  (25%)
Our Price: R7,120.00
BSA Charging Hose (16-7923)
BSA Charging Hose (16-7923)

Retail Price: R1,584.60
You save: R394.60  (25%)
Our Price: R1,190.00
BSA Flashlight 140 LED
BSA Flashlight 140 LED

Retail Price: R484.50
You save: R119.50  (25%)
Our Price: R365.00
BSA Flashlight 160 LED
BSA Flashlight 160 LED

Retail Price: R484.50
You save: R119.50  (25%)
Our Price: R365.00
BSA Meteor Evo .177 Wood (170)
BSA Meteor Evo .177 Wood (170)

Retail Price: R5,681.00
You save: R1,421.00  (25%)
Our Price: R4,260.00
BSA Meteor Evo Silentium .177 Wood (170-Sp)
BSA Meteor Evo Silentium .177 Wood (170-Sp)

Retail Price: R5,791.88
You save: R1,981.88  (34%)
Our Price: R3,810.00
BSA Meteor Mk7 5.5mm (096sa)
BSA Meteor Mk7 5.5mm (096sa)

Retail Price: R4,455.50
You save: R1,110.50  (25%)
Our Price: R3,345.00
BSA Mounts High (DHHR)
BSA Mounts High (DHHR)

Retail Price: R212.80
You save: R52.80  (25%)
Our Price: R160.00
Lexar Jumpdrive S37 16GB
Lexar Jumpdrive S37 16GB

Retail Price: R263.99
You save: R65.99  (25%)
Our Price: R198.00

Featured Products

Celestron Advanced VX 8in Schmidt-Cassegrain Telescope
Celestron Advanced VX 8in Schmidt-Cassegrain Telescope

Retail Price: R35,070.00
You save: R9,645.00  (28%)
Our Price: R25,425.00
Celestron Ultima 100 Spotting Scope 52252
Celestron Ultima 100 Spotting Scope 52252

Retail Price: R12,270.00
You save: R3,375.00  (28%)
Our Price: R8,895.00
Maglite Mini AA Presentation Box Black
Maglite Mini AA Presentation Box Black

Retail Price: R400.00
You save: R110.00  (27%)
Our Price: R290.00
Maglite Magcharger System 4 (230V And 12V)
Maglite Magcharger System 4 (230V And 12V)

Retail Price: R3,990.00
You save: R1,095.00  (27%)
Our Price: R2,895.00
Leupold VX-3 2.5-8x36mm Silver Duplex Riflescope 66350
Leupold VX-3 2.5-8x36mm Silver Duplex Riflescope 66350

Retail Price: R10,350.00
You save: R3,045.01  (29%)
Our Price: R7,304.99
Leupold Acadia 10x42 Black Binocular(111748)(64710)
Leupold Acadia 10x42 Black Binocular(111748)(64710)

Retail Price: R6,120.00
You save: R1,800.00  (29%)
Our Price: R4,320.00
RCBS Rock Chucker Supreme Master Reloading Kit (9361)
RCBS Rock Chucker Supreme Master Reloading Kit (9361)

Retail Price: R11,580.00
You save: R2,895.00  (25%)
Our Price: R8,685.00

Monthly Specials For February

Vanguard Endeavor ED 3-9x40 Duplex Riflescope
Vanguard Endeavor ED 3-9x40 Duplex Riflescope

Retail Price: R5,565.00
You save: R1,115.00  (20%)
Our Price: R4,450.00  R2,750.00
Save: R1,700.00 off
Tork Craft Screw Driver Set 6 Piece Black Handle
Tork Craft Screw Driver Set 6 Piece Black Handle

Retail Price: R85.00
You save: R15.00  (18%)
Our Price: R70.00  R49.00
Save: R21.00 off
Tork Craft Screwdriver Bit Set 49pcs With T-Handle Driver In Storage Case
Tork Craft Screwdriver Bit Set 49pcs With T-Handle Driver In Storage Case

Retail Price: R362.50
You save: R62.50  (17%)
Our Price: R300.00  R189.99
Save: R110.01 off
Tork Craft Large Prof.Leather Tool Belt 11 Pocket
Tork Craft Large Prof.Leather Tool Belt 11 Pocket

Retail Price: R340.00
You save: R60.00  (18%)
Our Price: R280.00  R190.00
Save: R90.00 off
Tork Craft Tool Bag 22 Pocket 400x210x310mm
Tork Craft Tool Bag 22 Pocket 400x210x310mm

Retail Price: R495.00
You save: R85.00  (17%)
Our Price: R410.00  R300.00
Save: R110.00 off
Suunto Spartan Sport Wrist Hr All Black
Suunto Spartan Sport Wrist Hr All Black
R8,925.00  R6,690.00
Save: R2,235.00 off
Suunto Spartan Sport Wrist Hr Blue
Suunto Spartan Sport Wrist Hr Blue
R8,925.00  R6,690.00
Save: R2,235.00 off
Suunto Spartan Sport Wrist Hr Sakura (Pink)
Suunto Spartan Sport Wrist Hr Sakura (Pink)
R8,925.00  R6,690.00
Save: R2,235.00 off
Bushnell Tour V4 Shift White Pinseeker Jolt Exc 2.0
Bushnell Tour V4 Shift White Pinseeker Jolt Exc 2.0
R7,350.00  R5,530.00
Save: R1,820.00 off
Suunto D4i Black Strap NO USB
Suunto D4i Black Strap NO USB
R7,270.00  R5,470.00
Save: R1,800.00 off
Bushnell Tour V4 Rangefinder
Bushnell Tour V4 Rangefinder
R6,495.00  R4,890.00
Save: R1,605.00 off
Bushnell 8MP Trophy Cam HD Wireless Brown 119598
Bushnell 8MP Trophy Cam HD Wireless Brown 119598
R6,300.00  R4,760.00
Save: R1,540.00 off

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