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Do it yourself, also known as DIY, is the method of building, modifying, or repairing something without the aid of experts or professionals. Academic research describes DIY as behaviours where "individuals engage raw and semi-raw materials and component parts to produce, transform, or reconstruct material possessions, including those drawn from the natural environment (e.g. landscaping)". DIY behaviour can be triggered by various motivations previously categorized as marketplace motivations (economic benefits, lack of product availability, lack of product quality, need for customization), and identity enhancement (craftsmanship, empowerment, community seeking, uniqueness)

The term "do-it-yourself" has been associated with consumers since at least 1912 primarily in the domain of home improvement and maintenance activities. The phrase "do it yourself" had come into common usage (in standard English) by the 1950s, in reference to the emergence of a trend of people undertaking home improvement and various other small craft and construction projects as both a creative-recreational and cost-saving activity.



ICOM 75mm Copper Earth Strapping /m


ICOM 75mm Copper Earth Strapping /m

Retail Price: R196.71
You save: R10.09  (5%)
Our Price: R186.62

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ICOM External Speaker for VHF Transceivers (Small)


ICOM External Speaker for VHF Transceivers (Small)

Retail Price: R216.89
You save: R10.09  (5%)
Our Price: R206.79

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ICOM 12V Cigarette Lighter Charger - M36


ICOM 12V Cigarette Lighter Charger - M36

Retail Price: R332.89
You save: R15.13  (5%)
Our Price: R317.77

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ICOM Flush Mount Bracket - M304 / M402 / M422 / M421


ICOM Flush Mount Bracket - M304 / M402 / M422 / M421

Retail Price: R332.89
You save: R15.13  (5%)
Our Price: R317.77

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ICOM Flush Mount Bracket - M423


ICOM Flush Mount Bracket - M423

Retail Price: R358.11
You save: R20.18  (6%)
Our Price: R337.94

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ICOM Flush Mount Bracket - M602 / M505 / M604 / M801 / M802


ICOM Flush Mount Bracket - M602 / M505 / M604 / M801 / M802

Retail Price: R358.11
You save: R20.18  (6%)
Our Price: R337.94

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ICOM Waterproof Case - Large Classic VHF Case with Clear Windows (W 130mm x H 430mm)


ICOM Waterproof Case - Large Classic VHF Case with Clear Windows (W 130mm x H 430mm)

Retail Price: R484.21
You save: R25.22  (5%)
Our Price: R458.99

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ICOM Ni-Cad Battery Pack for M32, M90 & GM1600 7.2V/750mAh


ICOM Ni-Cad Battery Pack for M32, M90 & GM1600 7.2V/750mAh

Retail Price: R600.22
You save: R30.27  (5%)
Our Price: R569.95

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ICOM M802 to Tuner Control Cable


ICOM M802 to Tuner Control Cable

Retail Price: R1,023.90
You save: R50.44  (5%)
Our Price: R973.46

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ICOM Li-Ion Battery Pack for M34 7.4V/980mAh


ICOM Li-Ion Battery Pack for M34 7.4V/980mAh

Retail Price: R1,094.52
You save: R55.48  (5%)
Our Price: R1,039.04

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ICOM External Waterproof Horn Speaker for VHF Transceivers (10W)


ICOM External Waterproof Horn Speaker for VHF Transceivers (10W)

Retail Price: R1,139.91
You save: R55.49  (5%)
Our Price: R1,084.43

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ICOM Li-Ion Battery Pack for M88 7.2V/1700mAh


ICOM Li-Ion Battery Pack for M88 7.2V/1700mAh

Retail Price: R1,427.41
You save: R70.62  (5%)
Our Price: R1,356.79

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ICOM AIS Module - M506


ICOM AIS Module - M506

Retail Price: R1,598.90
You save: R80.70  (5%)
Our Price: R1,518.21

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ICOM 5 Watt VHF Waterproof Float 'n Flash Portable (IPX7) with Li-Ion Battery & Charger


ICOM 5 Watt VHF Waterproof Float 'n Flash Portable (IPX7) with Li-Ion Battery & Charger

Retail Price: R2,516.89
You save: R126.09  (5%)
Our Price: R2,390.79

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ICOM Copper Earth Plate - 3kg - 300mm x 130mm x 20mm


ICOM Copper Earth Plate - 3kg - 300mm x 130mm x 20mm

Retail Price: R2,632.89
You save: R131.14  (5%)
Our Price: R2,501.76

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ICOM 5 Watt VHF Slim Weight Waterproof Float 'n Flash Portable (IPX7) with Li-Ion Battery and In


ICOM 5 Watt VHF Slim Weight Waterproof Float 'n Flash Portable (IPX7) with Li-Ion Battery and In

Retail Price: R3,278.51
You save: R161.40  (5%)
Our Price: R3,117.11

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ICOM GMDSS Lithium-Ion Battery for GM1500 12v/3600mAh - non rechargeable


ICOM GMDSS Lithium-Ion Battery for GM1500 12v/3600mAh - non rechargeable

Retail Price: R3,323.90
You save: R166.45  (5%)
Our Price: R3,157.45

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ICOM GMDSS Lithium-Ion Battery for GM1600 9v/3300mAh - non rechargeable


ICOM GMDSS Lithium-Ion Battery for GM1600 9v/3300mAh - non rechargeable

Retail Price: R3,323.90
You save: R166.45  (5%)
Our Price: R3,157.45

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ICOM 6 Watt VHF Waterproof Floating Portable (IPX7) with Li-Ion Battery & Charger


ICOM 6 Watt VHF Waterproof Floating Portable (IPX7) with Li-Ion Battery & Charger

Retail Price: R3,439.91
You save: R171.49  (5%)
Our Price: R3,268.43

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ICOM CommandMic - Full Func Speaker Microphone (M423 / M424 / M506)


ICOM CommandMic - Full Func Speaker Microphone (M423 / M424 / M506)

Retail Price: R3,439.91
You save: R171.49  (5%)
Our Price: R3,268.43

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ICOM Ground Plate for SSB (no drilling through hull of vessel)


ICOM Ground Plate for SSB (no drilling through hull of vessel)

Retail Price: R4,141.01
You save: R206.80  (5%)
Our Price: R3,934.21

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ICOM MXA 5000 AIS Receiver


ICOM MXA 5000 AIS Receiver

Retail Price: R4,161.18
You save: R206.79  (5%)
Our Price: R3,954.39

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ICOM GME Marine Waterproof 27mHz & 29mHz Transceiver with Scan, Recall & Dual Watch


ICOM GME Marine Waterproof 27mHz & 29mHz Transceiver with Scan, Recall & Dual Watch

Retail Price: R5,966.89
You save: R1,492.98  (25%)
Our Price: R4,473.90

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ICOM 5 Watt VHF Waterproof Float 'n Flash Portable (IPX7) with Built-in DSC and GPS, Active Nois


ICOM 5 Watt VHF Waterproof Float 'n Flash Portable (IPX7) with Built-in DSC and GPS, Active Nois

Retail Price: R5,407.02
You save: R272.37  (5%)
Our Price: R5,134.65

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ICOM 5 Watt VHF Waterproof (IPX7) with Li-Ion Battery & Charger (22 Free Channels for Land Use)


ICOM 5 Watt VHF Waterproof (IPX7) with Li-Ion Battery & Charger (22 Free Channels for Land Use)

Retail Price: R5,462.50
You save: R272.37  (5%)
Our Price: R5,190.13

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ICOM 25 Watt VHF Submersible Mobile (IPX7) with GPS & DSC, Icom AIS Transponder Compatible, Clas


ICOM 25 Watt VHF Submersible Mobile (IPX7) with GPS & DSC, Icom AIS Transponder Compatible, Clas

Retail Price: R6,198.90
You save: R307.67  (5%)
Our Price: R5,891.23

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ICOM VHF Marine Transceiver IC-M423G (BLACK)


ICOM VHF Marine Transceiver IC-M423G (BLACK)

Retail Price: R6,314.91
You save: R317.77  (5%)
Our Price: R5,997.15

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ICOM Automatic Antenna Tuner Unit


ICOM Automatic Antenna Tuner Unit

Retail Price: R7,691.89
You save: R383.34  (5%)
Our Price: R7,308.55

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ICOM GMDSS, IMO Approved, Yellow Emergency Radio incl. Ni-Cad Battery & 220V Charger


ICOM GMDSS, IMO Approved, Yellow Emergency Radio incl. Ni-Cad Battery & 220V Charger

Retail Price: R7,817.98
You save: R388.37  (5%)
Our Price: R7,429.61

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ICOM 25 Watt VHF Submersible Mobile (IPX8) with DSC - *Optional AIS, Scrambler & CommandMic


ICOM 25 Watt VHF Submersible Mobile (IPX8) with DSC - *Optional AIS, Scrambler & CommandMic

Retail Price: R7,933.99
You save: R398.47  (5%)
Our Price: R7,535.52

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ICOM 5 Watt VHF Waterproof Float 'n Flash Portable (IPX7) w/Built-in DSC & GPS


ICOM 5 Watt VHF Waterproof Float 'n Flash Portable (IPX7) w/Built-in DSC & GPS

Retail Price: R10,105.59
You save: R2,524.67  (25%)
Our Price: R7,580.92

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ICOM 25 Watt VHF Submersible Mobile (IPX8) with DSC, NMEA 2000 & AIS - *Opt. Scrambler & Command


ICOM 25 Watt VHF Submersible Mobile (IPX8) with DSC, NMEA 2000 & AIS - *Opt. Scrambler & Command

Retail Price: R9,658.99
You save: R484.21  (5%)
Our Price: R9,174.78

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ICOM Automatic Antenna Tuner Unit c/w Pre installed Pigtail Control & RF Cables with plugs


ICOM Automatic Antenna Tuner Unit c/w Pre installed Pigtail Control & RF Cables with plugs

Retail Price: R9,775.00
You save: R489.26  (5%)
Our Price: R9,285.74

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ICOM Class B AIS Transceiver Including GPS Antenna


ICOM Class B AIS Transceiver Including GPS Antenna

Retail Price: R14,607.02
You save: R731.36  (5%)
Our Price: R13,875.66

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ICOM 150 Watt Digital Marine SSB with Remote Head and Speaker (Digital Selective Calling)


ICOM 150 Watt Digital Marine SSB with Remote Head and Speaker (Digital Selective Calling)

Retail Price: R33,925.00
You save: R1,694.73  (5%)
Our Price: R32,230.27

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New Products For June

Zartek Spare Battery Pack Li-ion For ZA651 Handset
Zartek Spare Battery Pack Li-ion For ZA651 Handset

Retail Price: R175.00
You save: R45.00  (26%)
Our Price: R130.00
Böker 01BO260 Plus Picador
Böker 01BO260 Plus Picador

Retail Price: R2,577.92
You save: R642.92  (25%)
Our Price: R1,935.00
Böker 02bBO008 Plus Easedrop
Böker 02bBO008 Plus Easedrop

Retail Price: R1,905.17
You save: R475.17  (25%)
Our Price: R1,430.00
Böker 112625 Manufaktur Solingen Thorne Grenadill
Böker 112625 Manufaktur Solingen Thorne Grenadill

Retail Price: R2,204.17
You save: R549.17  (25%)
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Garmin GPSmap 78s
Garmin GPSmap 78s

Retail Price: R6,591.41
You save: R2,293.41  (35%)
Our Price: R4,298.00
Garmin GPS 73H
Garmin GPS 73H

Retail Price: R3,543.91
You save: R886.91  (25%)
Our Price: R2,657.00
Garmin GPSmap 7416 J1939
Garmin GPSmap 7416 J1939

Retail Price: R100,239.75
You save: R25,060.75  (25%)
Our Price: R75,179.00
Böker 01BO356 Plus A² Mini 42
Böker 01BO356 Plus A² Mini 42

Retail Price: R1,558.25
You save: R388.25  (25%)
Our Price: R1,170.00
Böker 01BO010 Plus Credit Card Knife
Böker 01BO010 Plus Credit Card Knife

Retail Price: R952.58
You save: R237.58  (25%)
Our Price: R715.00
Garmin GPSmap 7412 J1939
Garmin GPSmap 7412 J1939

Retail Price: R65,356.41
You save: R16,339.41  (25%)
Our Price: R49,017.00
Garmin GPSmap 7410 J1939
Garmin GPSmap 7410 J1939

Retail Price: R47,052.25
You save: R11,763.25  (25%)
Our Price: R35,289.00
Garmin GPSmap 7408 J1939
Garmin GPSmap 7408 J1939

Retail Price: R35,360.58
You save: R8,840.58  (25%)
Our Price: R26,520.00
Garmin GPSmap 7407 J1939
Garmin GPSmap 7407 J1939

Retail Price: R25,355.58
You save: R6,339.58  (25%)
Our Price: R19,016.00
Garmin GPSMap 7416XSV J1939
Garmin GPSMap 7416XSV J1939

Retail Price: R109,688.91
You save: R27,422.91  (25%)
Our Price: R82,266.00
Garmin GPSmap 7412XSV J1939
Garmin GPSmap 7412XSV J1939

Retail Price: R74,748.08
You save: R18,687.08  (25%)
Our Price: R56,061.00
Garmin GPSmap 7410XSV J1939
Garmin GPSmap 7410XSV J1939

Retail Price: R43,498.32
You save: R5,981.32  (14%)
Our Price: R37,517.00
Garmin GPSmap 7408XSV J1939
Garmin GPSmap 7408XSV J1939

Retail Price: R40,248.08
You save: R10,062.08  (25%)
Our Price: R30,186.00
Garmin GPSmap 7407XSV J1939
Garmin GPSmap 7407XSV J1939

Retail Price: R29,035.58
You save: R7,259.58  (25%)
Our Price: R21,776.00
Garmin GPSmap722
Garmin GPSmap722

Retail Price: R20,506.41
You save: R5,127.41  (25%)
Our Price: R15,379.00
Garmin GPSmap 722XS
Garmin GPSmap 722XS

Retail Price: R24,435.58
You save: R6,109.58  (25%)
Our Price: R18,326.00
Garmin GPSmap 922
Garmin GPSmap 922

Retail Price: R27,214.75
You save: R6,803.75  (25%)
Our Price: R20,411.00
Garmin GPSmap 922XS
Garmin GPSmap 922XS

Retail Price: R29,131.41
You save: R7,283.41  (25%)
Our Price: R21,848.00
Radians CF7000BP Cease Fire Baffle Style Earplugs
Radians CF7000BP Cease Fire Baffle Style Earplugs

Retail Price: R222.33
You save: R56.33  (25%)
Our Price: R166.00
Radians RV0140CS Revelation Shooting Glasses Amber Yellow
Radians RV0140CS Revelation Shooting Glasses Amber Yellow

Retail Price: R300.92
You save: R75.92  (25%)
Our Price: R225.00

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Celestron Ultima 100 Spotting Scope 52252
Celestron Ultima 100 Spotting Scope 52252

Retail Price: R12,377.63
You save: R3,404.61  (28%)
Our Price: R8,973.03
Maglite Mini AA Presentation Box Black
Maglite Mini AA Presentation Box Black

Retail Price: R400.00
You save: R110.00  (28%)
Our Price: R290.00
Maglite Magcharger System 4 (230V And 12V)
Maglite Magcharger System 4 (230V And 12V)

Retail Price: R4,025.00
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Leupold VX-3 2.5-8x36mm Silver Duplex Riflescope 66350
Leupold VX-3 2.5-8x36mm Silver Duplex Riflescope 66350

Retail Price: R10,440.79
You save: R3,071.72  (29%)
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Leupold Acadia 10x42 Black Binocular(111748)(64710)
Leupold Acadia 10x42 Black Binocular(111748)(64710)

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RCBS Rock Chucker Supreme Master Reloading Kit (9361)
RCBS Rock Chucker Supreme Master Reloading Kit (9361)
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RCBS 357 Sig Full Length Die (23101)

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Buck B119 BKS Special Buck
Buck B119 BKS Special Buck
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Buck BL35 SSSVP2 Paklite Elite, Caper135sss/136SSS
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Barnes Bullets Rifle Barnes 375 CAL 375(270) TSX FB P/50
Barnes Bullets Rifle Barnes 375 CAL 375(270) TSX FB P/50
R1,215.00  R935.00
Save: R280.00 off
Barnes Bullets Rifle Barnes 375 CAL 375(300) TSX FB P/50
Barnes Bullets Rifle Barnes 375 CAL 375(300) TSX FB P/50
R1,215.00  R935.00
Save: R280.00 off
Barnes Bullets Rifle Barnes 375 CAL 375(350) TSX FB P/50
Barnes Bullets Rifle Barnes 375 CAL 375(350) TSX FB P/50
R1,160.00  R890.00
Save: R270.00 off
Barnes Bullets Rifle Barnes 9,3 CAL 366(286) TSX FB P/50
Barnes Bullets Rifle Barnes 9,3 CAL 366(286) TSX FB P/50
R1,085.00  R830.00
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RCBS Hand Priming Tool (90200)
RCBS Hand Priming Tool (90200)
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Buck B537 RWS O/Season Skin Rosewood (Box)
Buck B537 RWS O/Season Skin Rosewood (Box)
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Barnes Bullets Rifle Barnes 338 Lapua 338(285) TSX BTP/50
Barnes Bullets Rifle Barnes 338 Lapua 338(285) TSX BTP/50
R1,015.00  R780.00
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RCBS 30-06 Full Length Die Set (14801)
RCBS 30-06 Full Length Die Set (14801)
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