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Do it yourself, also known as DIY, is the method of building, modifying, or repairing something without the aid of experts or professionals. Academic research describes DIY as behaviours where "individuals engage raw and semi-raw materials and component parts to produce, transform, or reconstruct material possessions, including those drawn from the natural environment (e.g. landscaping)". DIY behaviour can be triggered by various motivations previously categorized as marketplace motivations (economic benefits, lack of product availability, lack of product quality, need for customization), and identity enhancement (craftsmanship, empowerment, community seeking, uniqueness)

The term "do-it-yourself" has been associated with consumers since at least 1912 primarily in the domain of home improvement and maintenance activities. The phrase "do it yourself" had come into common usage (in standard English) by the 1950s, in reference to the emergence of a trend of people undertaking home improvement and various other small craft and construction projects as both a creative-recreational and cost-saving activity.



Bolle Rush Pc Clear Afas


Bolle Rush Pc Clear Afas

Retail Price: R145.00
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Bolle Rush PC Smoke Asaf


Bolle Rush PC Smoke Asaf

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Bolle Rush Pc Twilight Asaf


Bolle Rush Pc Twilight Asaf

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Bolle Slam PC Frame Black Temple Yellow Pc Lens ASAF


Bolle Slam PC Frame Black Temple Yellow Pc Lens ASAF

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Bolle Slam PC Frame Blk Temple Smoke Pc Lens As/Af


Bolle Slam PC Frame Blk Temple Smoke Pc Lens As/Af

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Bolle Cobra Kit Foam & Strap


Bolle Cobra Kit Foam & Strap

Retail Price: R190.00
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Bolle SBR Foam & Strap Kit Rush & Rush+


Bolle SBR Foam & Strap Kit Rush & Rush+

Retail Price: R190.00
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BOLLE THE ONE 54-58CM MATTE BLACK VISOR


BOLLE THE ONE 54-58CM MATTE BLACK VISOR

Retail Price: R200.00
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BOLLE THE ONE 56-61CM MATT BLACK VISOR


BOLLE THE ONE 56-61CM MATT BLACK VISOR

Retail Price: R200.00
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BOLLE THE ONE/MESSENGER LED


BOLLE THE ONE/MESSENGER LED

Retail Price: R200.00
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Bolle Mamba Clear PC AS AF Bi-Material


Bolle Mamba Clear PC AS AF Bi-Material

Retail Price: R220.00
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Bolle Cobra PC Yellow Comfort Straight Nonslip Temple


Bolle Cobra PC Yellow Comfort Straight Nonslip Temple

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Bolle Mamba Yellow Pc Asaf Bi-Material


Bolle Mamba Yellow Pc Asaf Bi-Material

Retail Price: R240.00
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Bolle Axis Safety Glasses


Bolle Axis Safety Glasses

Retail Price: R275.00
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Bolle Chopper Pc Frame Black Temples Smoke Pc Lens ASAF


Bolle Chopper Pc Frame Black Temples Smoke Pc Lens ASAF

Retail Price: R275.00
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Bolle Cobra PC Smoke AF AS


Bolle Cobra PC Smoke AF AS

Retail Price: R275.00
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Bolle Cobra PC Yellow AS AF


Bolle Cobra PC Yellow AS AF

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BOLLE THE ONE 54-58CM SUMMER LINING


BOLLE THE ONE 54-58CM SUMMER LINING

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BOLLE THE ONE 58-62CM SUMMER LINING


BOLLE THE ONE 58-62CM SUMMER LINING

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Bolle Contour Smoke PC AS/AF


Bolle Contour Smoke PC AS/AF

Retail Price: R295.00
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Bolle Axis Safety Lightweight Glasses


Bolle Axis Safety Lightweight Glasses

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BOLLE MESSENGER 54-58CM SUMMER LINING


BOLLE MESSENGER 54-58CM SUMMER LINING

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BOLLE MESSENGER 54-58CM WINTER LINING


BOLLE MESSENGER 54-58CM WINTER LINING

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BOLLE MESSENGER 58-62CM SUMMER LINING


BOLLE MESSENGER 58-62CM SUMMER LINING

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BOLLE MESSENGER 58-62CM WINTER LINING


BOLLE MESSENGER 58-62CM WINTER LINING

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BOLLE THE ONE 54-58CM WINTER LINING


BOLLE THE ONE 54-58CM WINTER LINING

Retail Price: R315.00
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BOLLE THE ONE 58-62CM WINTER LINING


BOLLE THE ONE 58-62CM WINTER LINING

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Bolle Freeze Shiny White Vermillon


Bolle Freeze Shiny White Vermillon
R420.00  R295.00
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BOLLE AWENA BLACK TNS


BOLLE AWENA BLACK TNS

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BOLLE AWENA CRYSTAL VIOLET TNS


BOLLE AWENA CRYSTAL VIOLET TNS

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BOLLE DAEMON MATTE BLACK/ORANGE TEMPLES TNS


BOLLE DAEMON MATTE BLACK/ORANGE TEMPLES TNS

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BOLLE DAEMON MATTE BLUE/BLACK TEMPLES TNS


BOLLE DAEMON MATTE BLUE/BLACK TEMPLES TNS

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BOLLE DAEMON MATTE PURPLE/BLACK TEMPLES TNS


BOLLE DAEMON MATTE PURPLE/BLACK TEMPLES TNS

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BOLLE DAEMON MATTE RED/BLACK TEMPLES TNS


BOLLE DAEMON MATTE RED/BLACK TEMPLES TNS

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BOLLE JORDAN VIOLET/ROSE TNS


BOLLE JORDAN VIOLET/ROSE TNS

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BOLLE AWENA TURQUIOSE TNS BLUE


BOLLE AWENA TURQUIOSE TNS BLUE

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BOLLE JORDAN BLACK/GREEN TNS GREEN


BOLLE JORDAN BLACK/GREEN TNS GREEN

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BOLLE JORDAN BLACK/RED TNS FIRE


BOLLE JORDAN BLACK/RED TNS FIRE

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BOLLE JORDAN BLUE/TURQUOISE TNS BLUE


BOLLE JORDAN BLUE/TURQUOISE TNS BLUE

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BOLLE AWENA CRYSTAL ROSE TNS


BOLLE AWENA CRYSTAL ROSE TNS

Retail Price: R495.00
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New Products For December

Lynx Ltl Acorn 5610WA 5/12MP 44 LEDs 940nm WideAngle Trail Camera
Lynx Ltl Acorn 5610WA 5/12MP 44 LEDs 940nm WideAngle Trail Camera

Retail Price: R4,085.00
You save: R1,020.00  (25%)
Our Price: R3,065.00
ICOM 5 Watt VHF Waterproof Float 'n Flash Portable (IPX7) w/Built-in DSC & GPS
ICOM 5 Watt VHF Waterproof Float 'n Flash Portable (IPX7) w/Built-in DSC & GPS

Retail Price: R10,017.72
You save: R2,502.72  (25%)
Our Price: R7,515.00
2018 Camelbak Arete 18/1.5l Dusk Blue Print
2018 Camelbak Arete 18/1.5l Dusk Blue Print

Retail Price: R1,330.00
You save: R330.00  (25%)
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2018 Camelbak Arete 22/2.5l Plum/Sunset Purple
2018 Camelbak Arete 22/2.5l Plum/Sunset Purple

Retail Price: R1,610.00
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Ampro Aluminium Case 385x235x160mm
Ampro Aluminium Case 385x235x160mm

Retail Price: R935.00
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Our Price: R700.00
FESTOOL Underframe UG-KS 60
FESTOOL Underframe UG-KS 60

Retail Price: R9,603.07
You save: R2.19  (0%)
Our Price: R9,600.88
FESTOOL CARVEX PSC 420 cordless pendulum jigsaw PSC 420 Li EB-Basic
FESTOOL CARVEX PSC 420 cordless pendulum jigsaw PSC 420 Li EB-Basic

Retail Price: R6,646.93
You save: R2.19  (0%)
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FESTOOL Sliding compound mitre saw KAPEX KS 60 E-UG-Set/XL
FESTOOL Sliding compound mitre saw KAPEX KS 60 E-UG-Set/XL

Retail Price: R38,497.81
You save: R2.19  (0%)
Our Price: R38,495.61
Garmin Dual Frequency Transducer
Garmin Dual Frequency Transducer

Retail Price: R1,845.00
You save: R460.00  (25%)
Our Price: R1,385.00
Garmin 8-pin Transducer to 6-pin Sounder Adapter Cable
Garmin 8-pin Transducer to 6-pin Sounder Adapter Cable

Retail Price: R475.00
You save: R115.00  (24%)
Our Price: R360.00
Spyderco 306UF Bench Stone 3 X 8 Ultra Fine W/Pouch
Spyderco 306UF Bench Stone 3 X 8 Ultra Fine W/Pouch

Retail Price: R2,985.00
You save: R745.00  (25%)
Our Price: R2,240.00

Featured Products

Leupold Acadia 10x42 Black Binocular(111748)(64710)
Leupold Acadia 10x42 Black Binocular(111748)(64710)

Retail Price: R6,120.00
You save: R1,800.00  (29%)
Our Price: R4,320.00
Bushnell 6MP Surveillance Camera Black CSE LED Night Vision
Bushnell 6MP Surveillance Camera Black CSE LED Night Vision

Retail Price: R5,285.00
You save: R1,420.00  (27%)
Our Price: R3,865.00
Celestron Advanced VX 8in Schmidt-Cassegrain Telescope
Celestron Advanced VX 8in Schmidt-Cassegrain Telescope

Retail Price: R35,070.00
You save: R9,645.00  (28%)
Our Price: R25,425.00
Maglite Mini AA Presentation Box Black
Maglite Mini AA Presentation Box Black

Retail Price: R400.00
You save: R110.00  (27%)
Our Price: R290.00
Celestron Ultima 100 Spotting Scope 52252
Celestron Ultima 100 Spotting Scope 52252

Retail Price: R12,270.00
You save: R3,375.00  (28%)
Our Price: R8,895.00
Maglite Magcharger System 4 (230V And 12V)
Maglite Magcharger System 4 (230V And 12V)

Retail Price: R3,990.00
You save: R1,095.00  (27%)
Our Price: R2,895.00
RCBS Rock Chucker Supreme Master Reloading Kit (9361)
RCBS Rock Chucker Supreme Master Reloading Kit (9361)

Retail Price: R11,580.00
You save: R2,895.00  (25%)
Our Price: R8,685.00

Monthly Specials For December

Suunto Strap Kit Ambit 3 Peak Black
Suunto Strap Kit Ambit 3 Peak Black
R735.00  R555.00
Save: R180.00 off
Tasco 10x25 Essentials Porro Hanging Box
Tasco 10x25 Essentials Porro Hanging Box
R685.00  R515.00
Save: R170.00 off
Butler Creek Comfort Stretch Sling Rifle Brown (80015)
Butler Creek Comfort Stretch Sling Rifle Brown (80015)
R660.00  R465.00
Save: R195.00 off
Butler Creek Comfort Stretch Sling Rifle Mobu
Butler Creek Comfort Stretch Sling Rifle Mobu
R660.00  R465.00
Save: R195.00 off
Butler Creek Rifle Sling Black
Butler Creek Rifle Sling Black
R640.00  R450.00
Save: R190.00 off
Hoppes Boresnake Viper .12 GA Shotgun Cleaner
Hoppes Boresnake Viper .12 GA Shotgun Cleaner
R630.00  R440.00
Save: R190.00 off
Suunto Movestick Mini
Suunto Movestick Mini
R545.00  R410.00
Save: R135.00 off
Hoppes Boresnake Viper .22 Cal Rifle Cleaner
Hoppes Boresnake Viper .22 Cal Rifle Cleaner
R590.00  R410.00
Save: R180.00 off
Butler Creek Easy Rider Stretch Rifle Sling Black (CN)
Butler Creek Easy Rider Stretch Rifle Sling Black (CN)
R570.00  R400.00
Save: R170.00 off
Butler Creek Easy Rider Rifle Sling Mossy Oak
Butler Creek Easy Rider Rifle Sling Mossy Oak
R570.00  R400.00
Save: R170.00 off
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